Frequently Asked Questions

• You better believe it does! Stud 100® is a desensitizing spray that helps delay the male orgasm. It uses Lidocaine, a safe and common topical anesthetic used by medical and dental professionals. The sheer amount of positive responses Stud 100® has received is a testament to the product itself, and we believe it speaks volumes about the brand’s reputation.

• Stud 100® is super easy to use.

1. Simply apply 3-8 sprays to the head and upper half of the penis, starting with the lowest amount to achieve the desired results.
2. Wait the recommended 5-15 minutes for the product to absorb to avoid any unwanted transference to your partner.
3. Wash your hands after application to prevent any desensitization where you don’t want it.

• The wait time is an integral step as you want the penis to absorb the spray, preventing any residue from transferring over to your partner. The desensitizer spray typically remains on the male genital area for up to 2 hours before it dissipates, although desensitizing times may vary for everyone.

• No, Stud 100® does not give you an erection or help to cause an erection. Stud 100® acts as a desensitizing spray to help prolong the duration of an erection during sexual intercourse.

• Both Stud 100® and Viagra™ are products that help to enhance your sexual experience but with a different outcome. While Viagra™ is a medication that helps you to produce an erection, Stud 100® helps you maintain an erection by delaying ejaculation, ensuring longer-lasting sex. You also do not need a prescription to buy Stud 100® in Canada.

• Absolutely! There have never been reports of any harmful effects on the vulva or the vagina. Be sure to wait for the recommended 5-15 minutes after you apply Stud 100® to the penis to prevent any transfer to your partner during intercourse. As with all delay sprays, you should not use Stud 100® if your partner is pregnant or if you suspect they might be.

• Stud 100® has been tested with leading brand latex condoms and meets quality control standards when used with these products.

• Yes. Once the recommended 5-15 minutes have passed after applying Stud 100®, it is safe to use lube during intercourse.

• Yes, this product is safe to use through all forms of sexual activity involving the penis. It should be noted, however, that it is recommended to wait approximately 5-15 minutes and wash the area before engaging in oral sex to prevent the Lidocaine from transferring to your partner.

• No, Stud 100® is a desensitizing spray meant to reduce feeling in the nerves to help you last longer. To use it correctly, start with 3-8 measured sprays, beginning with the smallest amount possible to achieve the desired result. Your experience with Stud 100® gets better the more you use it; it works better when you work better.

• No, the results of Stud 100® are temporary. The desensitizing sensation will wear off in approximately 2 hours, though times may vary depending on the individual.

• Each bottle of Stud 100® contains 12g (7/16 fl. oz.), which works out to around 120 sprays. At this time, Stud 100® offers up to 3x more value than other similar lidocaine products found in America.

• Begin with 1-2 sprays. We strongly recommend using the smallest amount possible to achieve the desired result. The correct quantity and advance time will be determined by individual requirements. If you feel the desensitization is not strong enough, apply more sprays gradually until you reach the desired effect. Be sure not to exceed 10 sprays per use.

• Nope! Stud 100® is unscented.

• Stud 100® is best applied to an erect penis to ensure maximum coverage along the shaft and head, but it can also be applied to a flaccid penis. Everyone is different, so make sure to follow the instructions included with the package, beginning with the minimum dosage to find what works best for you.

• Nope! Stud 100® has been the #1 selling delay spray since 1970 worldwide.

• Yes, it is safe to use.
• Stud 100® goes through numerous tests even before it leaves the laboratory in the UK where it is produced. It has also been authorized for sale by Health Canada. When it arrives in Canada, it is sent to a certified lab for further testing. BMS stores Stud 100® in a safe and temperature-controlled environment and handles it with care when packing it up for sale, making sure customers receive quality and undamaged products.

You may use the following contact information for these purposes:

• BMS Enterprises
• Phone: (905) 793-6400
• Email: sales@stud100.ca

• Stud 100® is authorized for sale by Health Canada. To ensure that you’re receiving an authentic product, here is some information to better equip yourself to feel confident in your purchase.

• BMS Enterprises is the ONLY company authorized to legally import Stud 100® into Canada.

• The current packaging consists of a new box that has an additional flap. That product cap is gold and, as always, will have the Stud 100® logo embossed on the top. If the product looks different, it is illegal to be sold in Canada. Learn More

• Each bottle of Stud 100® has an expiration date printed on the side.

• The active ingredient in Stud 100® is Lidocaine USP 9.6% w/w. Lidocaine is commonly used in the medical profession and does not require a prescription to use in Canada.

• Yes! Health Canada has a rigorous approval process for the general use of products like Stud 100®. BMS Enterprises obtained the rights to be the sole importer of Stud 100® in 1990 and is authorized for sale by Health Canada.

• Trials of Stud 100® took place on humans only. All the ingredients of Stud 100® are animal-free. All the ingredients are either of plant origin or are chemically synthesized.

• Do not use Stud 100® if you or your partner are sensitive or allergic to Lidocaine or other local anesthetics, as well as any of the inactive ingredients. Do not use on broken or irritated skin, or if your partner is pregnant. If you have liver or kidney problems, consult your doctor before using this product. Discontinue use if a rash or irritation develops.

• We are proud to report that many gentlemen have repeatedly purchased this product over the years. Since our first day selling this product, there have not been any reports pointing to any negative long-term effects on the frequent or long-time use of Stud 100®.

• A Drug Identification Number, or DIN, is an eight-digit number assigned by Health Canada to a drug product being marketed in Canada. It uniquely identifies the drug product as having been evaluated and authorized for sale in Canada, meaning it has undergone and passed a review of its formulation, labeling, and instructions for use. Once the DIN is assigned to the product, it can then be marketed in Canada.

• Other variations of Stud 100® from other countries cannot be sold in Canada. They are illegal and have been smuggled. Further, counterfeit products cannot be sold and distributed nationwide.

• If you come across either of the above, we encourage you to call BMS Enterprises upon your discovery so our team can further investigate.

• If you are unsure about whether you have come across an illegal can of Stud 100®, please email us at: sales@stud100.ca with images of the product in question. The bottom line is that you want a product that you know is safe, effective, and guaranteed to deliver the results you are looking for.

• In accordance with guidelines and for the safety of our consumers, suppliers, and carriers, Stud 100® is non-returnable and non-refundable, whether it has been opened or not.

• We are super happy to hear that Stud 100® has improved your sex life! Please let us know how much you like it by dropping a review here.

• You can track your order through Canada Post here:

• Canada Post Tracking.

• You will receive a tracking number for your order once we generate the shipping label. Please note that it can take between 2-24 hours for the tracking information to update on their website.

• Delivery times can vary, but we try to ship out within 24 hours of receiving your order. Our shipments are sent out at 4:00 PM (EST) every weekday, so if your order is received before then, we aim to ship it out at that time.

• When the order is placed outside of regular business hours, the delivery window will not start until the beginning of the next business day.

• Absolutely nothing! We offer free shipping on all orders.

• We ship all orders with Canada Post.

• Yes! We understand that your privacy is important, so we ship your order in a discreet package, and we do not put the company name or logo on the outside of the package.

• We offer same-day pick-up in store. If you are in the Greater Toronto Area, come to our head office and pick up your order of Stud 100® directly from us! No need to place the order online to pick up in store; just give us a call, and we will put aside your order and even save you $10 on your order of Stud 100®!

• We are located at:

• 80 Bramwin Ct
• Brampton, ON L6T 5G2
• Tel: +1 905-453-3733
• Monday-Saturday: 10 am - 5 pm

• No, we only ship within Canada, but it is Canada-wide shipping.